Sunday 19 April 2009

Driving to A Better Place

Shai Agassi, a former software entrepreneur from Israel, is the founder and CEO of A Better Place, which is committed to building global transport infrastructure to support the widespread use of electric cars. Shai was inspired to take on this role by the Prime Minister of Israel, who pointed out that “saving the planet” was somewhat more important than running a large IT corporation. His first project is a partnership with Renault and the government of Israel and the challenge is “breaking the world’s fossil-fuel habit ”. Other areas that are targeted for his renewable charging and battery swap networks are Denmark, Eastern Australia and two areas of the USA, California and Hawaii.

Shai Agassi ranks as one of my green business heroes because he taking leadership and risk. No-one knows whether his approach will ultimately be the right one – but he moves forward and takes action because he understands we have no time for more debate - it’s time for action. Check out Shai’s vision on TED TALKS.

pic of Shai Agassi ex Flickr by jdlasica.

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