For your business to secure the most creative, the most talented and the most enthusiastic people then you need to think about why they would work for your business. What is it that makes you stand out from the others who may offer them more in financial terms? What would make someone compete for your position? I think this poster says it all! Get your values in shape, have a "green overhaul", and set your sights on how you can make a difference. It's not about a "green wash", that won't keep those new people with you once they work it out. It's about genuine steps into a greener future, no matter how small those steps are. Get your green action plan out to the workforce, and you should find that hiring those skilled and talented people is just a bit easier.
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